The rise of energy … drinks
The Smart Choice
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https://goo.gl/1vYcyr We didn’t create the caffeinated energy drink…we just perfected it. Nevo offers a fresh twist on energy in four refreshing formulas. Featuring real fruit juices, Nevo contains only 50 calories per can and no artificial flavors, colors or sweeteners. When it comes to your energy needs, it’s time to make the smart choice. It’s time to Nevo.
Cultivated originally in East Asia as a large shrub tree, green tea now grows throughout Asia and parts of the Middle East and Africa
Guarana (Paullinia cupana) is a Brazilian herb that is considered GRAS (Generally Recognized As Safe). It has become a popular addition to energy drinks due to its natural caffeine content.
Yerba mate (Ilex paraguariensis) is native to subtropical South America in Brazil, Argentina, Paraguay and Uruguay.
As kids, we could jump, run and climb all day without slowing down. But energy doesn’t come as easily to most of us today.
Unfortunately, most energy solutions are laced with more sugar and caffeine than is good for us. Fortunately, we believe in something better. We combined real fruit juice with natural sources of caffeine in Nevo to give you a smarter option. But energy drinks weren’t always so unhealthy.
In 1960, the first energy drink was created in Japan by a company called Taisho Pharmaceuticals — though it wasn’t sold as a beverage. It was introduced as a medical tonic that helped increase energy and focus. Years later, Dietrich Mateschitz moved the product from the medicine cabinet to the fridge. He did this by adding sugar to give it a sweeter taste and caffeine to deliver more extreme results, creating a drink with more than twice as many calories as Nevo
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