It’s been practically a calendar year considering that the coronavirus pandemic upended our life. A year when we embraced new routines (curbside pickup) and technologies (Zoom) and located solace in outdated pastimes (gardening and baking). Numerous behaviors and preferences we’ve adopted will endure lengthy following the disaster eases, which opens opportunities if you’re wondering of launching a business or aspect gig in 2021.

So, what are the crucial developments you could possibly profit from?

Beneath are four I discovered about in a recent webinar from Rating (the countrywide compact-enterprise mentoring application affiliated with the U.S. Compact Company Administration) offered by Rieva Lesonsky, CEO of GrowBizMedia. Alongside with just about every pattern, you will uncover my solutions of similar organization alternatives and resources.

Trend No. 1: Additional Us citizens are beginning businesses 

In 2020, apps for new enterprise tax IDs actually rose at the swiftest charge considering that 2007.

Chance: In the new Future Avenue posting, Smart Go for Your Property Organization: Employing a Virtual Assistant, new entrepreneurs (particularly one-human being stores) often turn to freelancers and consultants to enable operate, handle and develop their ventures. The people today they employ could possibly be bookkeepers, virtual assistants, enterprise coaches and the like.

“By contracting for these providers alternatively of employing right, business people cut down prices, and in a lot of cases, gain obtain to insights from greater high-quality expertise,” suggests Jon Eckhardt, a professor at the University of Wisconsin’s Entrepreneurship Science Lab and Editor in Chief of Entrepreneur and Innovation Trade or EIX (full disclosure: EIX and The Richard M. Schulze Relatives Basis assist fund Upcoming Avenue).

LinkedIn’s report of the prime 15 in-desire employment for 2021 includes four employment in this category: facts written content creator organization enhancement and profits industry experts digital promoting specialists and expert and own coaches.

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How significantly you’d gain starting off such a serving to small business relies upon on a number of things, which includes your talent stage, business and many years of encounter. For example, ZipRecruiter says work-from-property digital assistants get paid $67,115 a calendar year, on average, but some make as a great deal as $130,000 or as tiny as $15,000.

Performing as a freelancer or consultant can be particularly worthwhile for specialists more than 50, who bring a life span of experience to their customers, but sometimes wrestle to land comprehensive-time positions. Several unbiased consultants charge $100+ for each hour those people with specialized know-how can command noticeably more.

“A excellent exterior expert will not only perform the function, but will also include value by leveraging their abilities,” says Eckhardt. “For case in point, a agreement bookkeeper, accountant or CFO ought to be able to make improvements to the enterprise as they conduct their standard contracted function.”

To learn a lot more about beginning an entrepreneurial assist enterprise, check out out the many excellent training assets on

Trend No. 2: Gardening is blooming

The pandemic made a new technology of gardening fans. Seed supplier Burpee documented the best sales in its 144-year record very last spring. And the gardening development is not probably to wither anytime before long. According to a tumble 2020 study by Axion Advertising and marketing, 86% of householders who have been gardening reported they system to continue to keep at it in 2021.

Possibility: The increased curiosity in gardening is driving demand from customers for gardening-related solutions. Options contain educating a gardening course, jogging a garden care support or presenting landscape consulting companies. To get a really feel for what is feasible, examine out the New York Botanical Gardens on line catalog where you will obtain a selection of lessons to enable you get released in this fertile subject.

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A different chance from this progress pattern: Sell a gardening product or service or accent. As an example, the father and son workforce Seth and Mark Samuelson, of Coupland, Texas, have found revenues for their SeCa Hose Holder (a hands-absolutely free device that can help folks stay away from bending down even though gardening) soar by 300% given that 2019. 

“With people paying out additional time at property more than the pandemic, quite a few turned to gardening and found the SeCa Hose Holder to be the perfect addition for them,” suggests Seth.

Trend No. 3. In this article occur the brides

 The wedding ceremony field is projected to rebound in 2021 just after a dismal 2020 owing to pandemic cancellations and postponements. But because quite a few regular wedding venues have a backlog of reservations, some recently engaged couples will choose for much more personal celebrations of 50 folks or a lot less, also recognised as “microweddings.”

On the other excessive, some partners who privately wed final calendar year are arranging “sequel weddings” in 2021 — much larger celebrations that showcase their authentic marriage ceremony eyesight.

Prospect: Whether their weddings will be intimate or extravagant, most couples want to make the working day added specific. That signifies a possible increased desire this calendar year and next for wedding sellers like photographers, wedding ceremony planners and caterers.

Kathy Kristof, editor of, told me she is looking at a good deal of demand for wedding photographers on her internet site. She advises taking gain of the “buy local” development by announcing your solutions on free of charge community internet websites, these kinds of as Nextdoor. “This is significantly interesting appropriate now simply because a ton of consumers are freshly committed to assisting their regional enterprises survive,” Kristof claimed.

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An additional way to benefit from the weddings craze: If you personal a residence that could be rented for a small reception or milestone celebration, Kristof suggests providing it up on sites like PeerSpace or ThisOpenSpace. Of course, you’ll only want to do this following you have been vaccinated and, if you reside in a neat local climate, in the summertime or drop months when it can be held outdoors.

“Be absolutely sure to examine into town polices and zoning prerequisites,” warned Kristof. “The metropolis of Los Angeles, for case in point, has famously threatened to transform off utilities to web-sites that allow for gatherings of more than 10 people” in the course of the pandemic.

Trend No. 4: Pet adoptions are surging

 According to the American Animals Products Association, U.S. sales for pet food stuff, supplies, vet care and other services were estimated to be a whopping $99 billion in 2020.

Prospect: There are limitless techniques to revenue from your really like of animals, which include as a pet sitter, puppy walker, groomer or trainer. You can open your individual business enterprise or freelance on an “as-needed” foundation by signing up with one of the on-line platforms that listing pet-care employment, these as The average puppy walker earns $20 an hour according to

Read up coming: Are you improved off now than you had been a calendar year in the past? Only 35% of Us residents say sure

To discover additional about options and schooling courses in the pet sector, consult or

Nancy Collamer, M.S., is a semi-retirement mentor, speaker and writer of 2nd-Act Occupations: 50+ Strategies to Profit From Your Passions Throughout Semi-Retirement. You can now down load her free workbook known as 25 Methods to Assist You Establish Your Great Next Act on her web-site at (and you are going to also acquire her totally free bi-regular e-newsletter). 

This posting is element of America’s Entrepreneurs, a Future Avenue initiative made achievable by the Richard M. Schulze Loved ones Foundation and EIX, the Entrepreneur and Innovation Exchange. This article is reprinted by permission from, © 2021 Twin Towns General public Television, Inc. All legal rights reserved.

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