How to Boost Your B2B Sales using Influencer Marketing
Posted by Gaurav Sharma Updated on May 8th, 2022 Most people associate influencer marketing with B2C brands, as the first image that comes to mind is an informer selling a…
The Power of Influencer Networks for Education and Small Business
Everybody knows the phrase ‘it’s not about what you know, but who you know’, which means that success is far more likely if you have connections and know other people…
Marketing 101: What is influencer marketing?
Marketing has a language all its own. This is our latest in a series of posts aimed at helping new marketers learn that language. What term do you find yourself…
B2B Influencer Marketing A Growing Priority, LinkedIn’s Scheduled Posts & Competitor Analytics, & The Media Time Paradox
Changes to B2B ecommerce coming fast B2B executives expect eCommerce revenue to grow from 20 percent to 31 percent during 2023, while in 2021 digital-first B2B buyers said that they…
Rising B2B Ad Spend, Top B2B Marketplaces, Influencer Marketing’s Resiliency, & WhatsApp’s New Business Search
The Top 50 B2B Marketplaces: A New RankingB2B marketplaces have raised more than $1.7 billion during the first nine months of 2021, with Faire, Joor, and Indigo AG topping the…
How Influencer Marketing Managers Can Stay Efficient & Competitive
Reading Time: 6 minutes Over the last three years, spending in the influencer marketing industry in the United States has increased by over 100%. As more and more businesses realize…