From cookie, to beyond CRM and constant consent
The demise of the cookie as we know it may have been given yet another stay of execution by Google, but let there be no doubt: its end is coming.…
What Is a Buyer Persona (And Do You Really Need One)?
Meet Michelle. 👋 Michelle is 38 years old and lives with her partner and two dogs in North Carolina. She is the Marketing Manager for a medium-sized construction company, earns…